Senior Brand Manager
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A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.
Our client is seeking a Senior Brand Manager who will oversee the development and execution of marketing strategies for flagship categories in the North American market. You will own the categories and be accountable for product plans.
Key Responsibilities:
Develop and implement marketing plans to meet business objectives.
Conduct ongoing market analysis to provide insights and recommendations.
Support innovation and product development initiatives.
Collaborate with various teams to optimize marketing efforts and product strategies.
Review and create promotional materials to ensure consistent messaging.
Assist sales teams in achieving targets and distribution goals.
Qualifications:
Bachelor's degree in Marketing or related field; MBA preferred.
5-7+ years of experience in marketing, preferably in consumer or healthcare sectors.
Proficient in market data analysis and reporting.
Strong project management and leadership abilities.
Budget management experience and financial reporting skills.
McKinley Marketing Partners is an Equal Opportunity Employer. All individuals are encouraged to apply, and all applicants will be considered for employment without regard to race, color, religion or belief, ethnic origin, age, sex, sexual orientation, gender identity, disability or veteran status, or any other basis protected by law. Opportunity for all is central to our mission. We strive to reaffirm our commitment to the values of diversity, equity, and inclusion. We push ourselves to new heights to embrace ongoing change and creativity. With this as our goal, we are proud to have reached individuals with diverse backgrounds who possess the talent, energy, and focus to accelerate our mission forward.
Seniority level Seniority levelMid-Senior level
Employment type Employment typeFull-time
Job function Job functionMarketing
IndustriesConsumer Services and Retail
Referrals increase your chances of interviewing at McKinley Marketing Partners by 2x
Inferred from the description for this job Medical insurance
Vision insurance
401(k)
Paid maternity leave
Paid paternity leave
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- Location:
- Alexandria, VA
- Salary:
- $150
- Category:
- Marketing, Advertising And PR